My Beauty DNA Branding

My Beauty DNA Firm Serum in an open box with detailed packaging design highlighting the luxurious branding.
My Beauty DNA Firm Serum packaging displayed on a sleek black background, showcasing the elegant and modern design.
My Beauty DNA complete product line featuring Firm, Elastic, Flawless, Moist, Repair, and Youth serums on a seamless black display.

Project Summary

My Beauty DNA represents an innovative approach to skincare, creating personalized regimens tailored to the unique genetic makeup of each individual. The branding emphasizes elegance, modernity, and precision, reflected through the minimalist black and gold aesthetic. The DNA motif in the logo underscores the product’s scientific foundation, reinforcing trust and cutting-edge innovation. Packaging is designed with sleek sophistication, balancing luxury with function, and delivering a premium user experience.

Client

New Organics

Project Scope

Branding and package design

Category

My Beauty DNA Firm Serum packaging displayed on a sleek black background, showcasing the elegant and modern design.
My Beauty DNA Firm Serum in an open box with detailed packaging design highlighting the luxurious branding.
My Beauty DNA complete product line featuring Firm, Elastic, Flawless, Moist, Repair, and Youth serums on a seamless black display.
My Beauty DNA Repair Serum packaging with a sophisticated and premium presentation for sun-sensitive skin.