Minae Package Concept
Project Summary
The Minae branding concept offers a sophisticated and minimalist visual identity for a premium line of Collagen and Magnesium supplements. The name “Minae” merges the Finnish word “Minä” (meaning “me”) with the stylistic adaptation of “ä” to “ae,” adding an international yet personalized touch. The design emphasizes purity and wellness, with natural tones, gold accents, and geometric patterns reflecting the product’s 100% natural, vegan, and cruelty-free attributes. The branding captures the Nordic ethos of simplicity and elegance, establishing a connection to Finland’s pristine nature.